-
"Speak Volumes Without Saying A Word..." -
BYOB (Be Your Own Brand!)
Speak Volumes Without Saying A Word...
We Brand - People / Companies / Projects
Speak Volumes Without Saying a Word...
Be your own brand!
Why you need BYOB
- Because you are a brand - whether you like it or not!
- Competitive edge
- Greater confidence
- Get That Job, Promotion or Business
Did you know that people form an opinion of you (and your business) within 30 seconds of meeting you? Before you say a word!
BYOB helps people who desire to gain a competitive edge, greater confidence and empowerment project who they are consistently and authentically using a personal branding statement. Entrepreneurs to Women to College Students - People who want to win!
You are a brand and powerful brands know who they are and consistently project that to the world. Learn the same principles that "celebrities and corporations" use to create their unique "visual" brand and distinguish themselves from the crowd.
The same principles apply to: "You, Inc."
Why your Company needs BYOB
- Increase revenue
- Better leaders
- Powerful teams
Your employees are the FACE of your Corporate brand. Companies spend millions creating their brand, only to place that brand in the hands of employees with little or no training. These employees ultimately become the "face" of that million-dollar brand.
BYOB Increases revenue and improves company and customer relations by increasing confidence and productivity by helping employees discover the power of their own unique brand.
From "Front-line personnel to Leadership teams" - Employees significantly impact an organizations bottom line and brand through their consistent interaction with customers, peers and community. Personal satisfaction is directly linked to personal success. BYOB helps individuals find their unique attributes and gain a competitive edge, resulting in greater personal satisfaction and professional success.
Why your Project needs BYOB
- Increase Brand Identity
- Strategic branding plan
- Return on Investment
Do your events project who you are? Leave a positive, lasting impression? Enhance your brand? Stay on budget? Provide a return on your investment? Include the right celebrity that produces the right results?
BYOB delivers all of the above and more. We help you clearly define your event so it leaves a lasting impression with consistent messaging, images, celebrities and a targeted demographic that will enhance your brand's image, identity and ROI. We create events that are star studded whether there's a celebrity in the house or not! p.s. We also deliver powerful speeches at your event if needed.
The BYOB Branding Statement
Identify It
Through an interactive process BYOB helps you - step by step - identify your verbal brand
Affirm It
People see who you are before they hear who you are... Affirm your personal brand daily and watch others follow.
Believe It
We Become What We Believe - The verbal branding statement is the foundation to creating your unique visual presentation.
Show It
When the image and branding statement are one - you'll know it, feel it and live it! You become empowered and more confident.
Live It
You'll become more aware of the choices you make...
You'll stop asking "What should I wear?"and begin to ask yourself, "Does this outfit speak to who I am?"
Sheila Coates CEO, SPEAKER, AUTHOR & BRAND STRATEGIST
Make Your Brand Relavant and Relatable
Sheila Coates, the creator of BYOB, brings two decades of entertainment experience with expertise in branding, marketing, artist development, lifestyle & business strategies and creating great images.
Her successful career includes memorable red-carpet appearances and marketing campaigns for "A" list celebrities such as: Diddy, Babyface, Mary J. Blige, Monica, Angie Stone, Faith Evans, Lenny Kravitz, Deborah Cox, Barry White and numerous others.
Sheila's held executive positions with: Sony/BMG, EMI/Capitol, Arista, Virgin, MCA, Perspective and Hidden Beach Records leading multi-million dollar marketing budgets.
Her creativity, visual presentation, imaging and branding talents have created numerous performances for: The Oprah Show, The Grammy's, American Music Awards, The Today Show and others.
What speaks to your brand?
- Luv this! You don't need to see my face, my smile or my eyes... Just catch my SWAG! The @Diddy brand!
- No smiling face looking in the camera... Sometimes all you need to know is - what style works for your body!
Products
Your brand affects your business, career, job… life! Here's your personal guide to help you Be Your Own Brand and build it with 3 easy steps!
E-GUIDE 3 Steps To Help You BYOB
Want to see it - instead of read it? This video presentation will help you understand the power of your brand, why it's important and how to get started building it! Total running time 37 minutes.
VIDEO PRESENTATION Video To Help You BYOB
The voice we hear the most is the one inside our own head! Fill your mind (and computer screen) with thoughts that empower you! BYOB affirmations to encourage you to always, "BYOB! Because Everybody Else Is Taken!"
15 Screensavers Affirmations
Front of shirt reads: BYOB - Be Your Own Brand
Back of shirt reads: "Speak Volumes Without Saying A Word..."
Sizes M & L
BYOB T-Shirt
Clients
Testimonials
Sheila knows how important it is for an artist to be true to who they are and connect with their fans. She has always encouraged me to “Be My Own Brand!” So when I won my Grammy for “The Boy Is Mine” – Sheila was definitely the glue that bonded “My Brand” and “My Fans!”
“Monica” Arnold Singer/Actress/Grammy Award WinnerHow can you "Speak Volumes Without Saying A Word...?" I didn't understand that concept until I met Sheila and worked with BYOB! It's amazing how when you determine what you want to project and put the right visual to it...you can do just that! Speak Volumes! I've seen Sheila do this time and time again for artists and she's living proof of it herself!
Michele Smith Marketing Executive for Concord MusicMy family and I have been in the entertainment business for many years and I never heard anyone say, "Let's develop a branding statement and then - we'll put the visual to it!" BYOB is an innovative concept and changed the way I'll look at my artists and myself in the future!
Kerry Gordy Entertainment Executive Son of Legendary Music Pioneer, Barry Gordy Sr. of MotownStaying consistent, authentic and true to your brand is a challenge in the entertainment business. I have known Sheila/BYOB for over 10 years and can say she has stayed true to her brand...confident, consistent and authentic!
Melinda Dancil Melinda Enterprises Management FirmAs a Sales Executive, my "business attire" has always been tight! But I wanted to change my casual image and define my brand! After working with BYOB - I feel good, look good and get confirmation from others as well. I definitely have that "BYOB Swagger!" BYOB for Life!
Reginald D. Scurlock Sales ExecutiveSheila’s BYOB program at the NAAAP National convention in Dallas was one of the top 3 favorite among convention attendees. Sheila’s keen insights and “made-to-stick” strategies to create a memorable and impactful brand left the audience wanting more! We want her back to our next convention!
Fabian J. De Rozario National President & CEO, NAAAP - National Association of Asian American ProfessionalsHi Sheila, I wanted to tell you that the session you conducted at Neutrogena was invaluable to me. I have not seen or heard anything like the information you gave down to a personal level. It was interesting to hear what I seemed to portray in my daily image versus what I THOUGHT or want to portray. Thanks in advance for you time and consideration Sheila and the session you led was invaluable.
Michael Director-Quality Compliance Johnson & JohnsonSheila, I wanted to personally thank you for just being there. Your faith in God really touched me. Your presentation was on point. And your kindness spoke volumes. We can never tell what a child gets when we speak to them, only time will tell. But I do know one thing that is true. If we stay transparent with them, they will never forget us. That's what you did for me and them. You made a huge impression.
Haskel Jackson Jr. Loop Dreams Teaching Artist The Kanye West Foundation
Share Your Thoughts
We can't solve problems by using the same kind of thinking we used when we created them.
Facebook
Be Our FriendTwitter
Follow UsInstagram
See Our Images